Digital Marketing Intern – Hemp & Wellness Retail
Company: Da Spot Dispensary & Wellness
Location: 2313 W 50th St, Minneapolis, MN 55410
Work Arrangement: Remote (with an initial in-person meeting at the shop)
Position Type: Unpaid Internship (with potential for part-time paid employment)
Start Date: Immediate
Reports To: Owner, Anthony Branca
Location: 2313 W 50th St, Minneapolis, MN 55410
Work Arrangement: Remote (with an initial in-person meeting at the shop)
Position Type: Unpaid Internship (with potential for part-time paid employment)
Start Date: Immediate
Reports To: Owner, Anthony Branca
About the Company
Da Spot Dispensary & Wellness is a growing hemp and wellness retailer nearing full licensing, with only one inspection remaining. The business currently offers low-potency hemp and CBD products, with plans to expand its offerings as licensing progresses. This internship provides hands-on marketing experience in a fast-growing retail wellness segment, with opportunities to build portfolio-ready work and potentially transition into paid part-time employment.
Website: daspotdispensary.net
Position Summary
The Digital Marketing Intern will support Da Spot Dispensary & Wellness by improving its online visibility, enhancing SEO performance, and building a strong social media presence centered on hemp, CBD education, and wellness. The role is primarily remote, but will begin with an initial in-person meeting at the shop to set goals and processes.
This opportunity is ideal for a student seeking real-world experience in digital marketing, SEO, branding, and wellness-focused retail communication.
Key Responsibilities
Search Engine Optimization (SEO)
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Conduct keyword research related to low-potency hemp, CBD, and wellness retail.
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Optimize website copy, product descriptions, headings, and metadata for improved search visibility.
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Track SEO performance and provide recommendations for growth.
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Suggest improvements that increase organic website traffic.
Social Media Management
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Create and schedule engaging posts that educate customers on hemp, CBD benefits, product features, and wellness topics.
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Develop strategies to grow local customer engagement and brand awareness.
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Respond to follower inquiries and messages as needed.
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Produce short-form content such as reels, videos, product spotlights, and behind-the-scenes posts.
Content Creation & Branding
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Write educational and promotional content explaining product uses, benefits, and differences between hemp/CBD options.
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Capture or edit product photos and store visuals.
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Maintain a cohesive brand voice and visual identity across digital platforms.
Marketing Research & Strategy
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Analyze competitor hemp and CBD retailers for marketing best practices.
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Research emerging trends in hemp, CBD, and wellness marketing.
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Suggest partnership opportunities, promotions, or community engagement ideas.
Required Skills & Qualifications
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Basic understanding of SEO (keywords, metadata, ranking factors).
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Experience with social media content creation and analytics.
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Familiarity with Canva, Adobe Creative Suite, or similar creative tools (preferred).
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Strong communication and writing skills.
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Ability to work independently and meet deadlines.
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Interest in hemp, CBD, wellness, or retail marketing is a plus.
What You Will Gain
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Hands-on experience marketing a wellness retail brand.
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Real-world SEO, analytics, and social media strategy practice.
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Portfolio-ready marketing materials and campaign examples.
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Understanding of marketing guidelines specific to hemp and CBD products.
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Opportunity for future paid part-time work as the business grows.
Compensation
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Unpaid internship with potential for part-time paid employment based on performance and company growth.
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Academic credit available upon request.
How to Apply
Students may apply by contacting:

